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  • ·Tod's Pre-Fall 2024 Campaign Editorial by Zoë Ghertner
BrandTod's
ProjectPre-Fall 2024 Ad Campaign
Monochrome fashion campaign image featuring a woman turning back from the passenger seat of a classic convertible car in front of a villa

Tod's Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Matteo Tamburini
Matteo TamburiniTod’s Creative Director
Charles Levai and Kevin Tekinel
Charles Levai and Kevin TekinelCreative Director
Zoë Ghertner
Zoë GhertnerPhotographer
Annemary Aderibigbe
Annemary AderibigbeModels
Tommaso de Benedictis and Roch Barbot
Tommaso de Benedictis and Roch BarbotModels
Brian Molloy
Brian MolloyStylist
Giulia Massullo and Piergiorgio Del Moro 
Giulia Massullo and Piergiorgio Del Moro Casting Directors
Villa Il Palazzetto
Villa Il PalazzettoLocation
Monselice
MonseliceLocation
Italy
ItalyLocation

Tags

woman turning in carwoman in carpassenger in convertiblecurly hair womanwoman looking back

Description

This monochrome campaign image for Tod's Pre-Fall 2024 Ad Campaign was photographed by Zoë Ghertner at Villa Il Palazzetto in Monselice, Italy. The scene captures a woman with curly hair turning to look back from the passenger seat of a vintage convertible car, while another person sits in the driver seat. A third figure stands in the background near a stone building covered in vines. The composition is shot in black and white with natural lighting, highlighting classic tailoring and atmospheric storytelling.

Style

Editorial, Vertical, Cinematic, Monochrome

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Background

House

Context

Advertising Campaign