The Vandelay Brand Identity 2021

Description

An illustration created for The Vandelay brand identity project features a red line drawing of a bear character seated at a counter eating a burger. The character wears a letterman style jacket with dotted halftone shading details. A plate of fries rests on the counter beside the character. The artwork is rendered in a minimalist style with red outlines against a solid pale background.

Style

Artistic, Horizontal, playful, Clean

Techniques

Ink

Industries

Fast Food

Color

Background

Solid Colour

Context

Advertising Campaign