The Vandelay Brand Identity 2021

Description

This graphic design presentation showcases two vertical posters for The Vandelay brand identity project. The posters feature red line illustrations on an off-white background, framed by a solid red border. The left poster depicts a character sitting at a counter eating a burger with stylized typography reading The Vandelay Cheeseburger to go. The right poster displays multiple illustrations, including an anthropomorphic character in a top hat and bowtie, accompanied by serif typography and branding elements. The project includes contributions from graphic design studio Bielke and Yang and illustrator Ryo Kaneyasu.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Vector

Industries

Restaurants

Color

Background

Solid Colour

Context

Advertising Campaign