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Brand
The Vandelay
ProjectBrand Identity
Overhead view of a round marble table featuring four plates of gourmet food, oysters, and a burger, designed for The Vandelay brand identity.

The Vandelay Brand Identity 2021

Associated creatives

Bielke&Yang
Bielke&YangGraphic Design
Ryo Kaneyasu
Ryo KaneyasuIllustration

Tags

gourmet food platesgourmet foodfood platesoysters on half shelloystersburger on marble tableburgermarble tabletable

Description

This top-down food photography capture features a round white marble table arranged with four distinct plates of culinary dishes for The Vandelay brand identity. Clockwise from top left, the dishes include a fine tartare garnished with green microgreens, a halved burger resting on paper wrapping, a small pink plate with sliced cucumber salad, and three fresh oysters served on a bed of coarse salt with red garnish. The table is surrounded by two black wooden chairs with woven cane seats, set against a terrazzo floor background. The composition is brightly lit with natural daylight, highlighting the textures of the food and the clean, branded tableware.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

Restaurants

Context

Advertising Campaign