The Gund Brand Identity 2023

Description

An exterior display sign stands outdoors on a gravel path in front of a historic brick building and green hedges. The black-framed poster displays bold typography for The Gund and features the exhibition title Beverly Buchanan along with the text The Idea Was to Capture Something Closely Related to a Feeling. A colorful expressive drawing is positioned at the top left of the white poster surface. Natural daylight illuminates the scene, casting subtle shadows across the ground and hedges.

Style

Horizontal, Commercial, Clean

Techniques

Typography, Natural light

Color

Background

House

Context

Advertising Campaign