Logo
  • Home
  • ·Media
  • ·Target WICKED retail campaign video
Brands
Target WICKED
ProjectHero

Target, WICKED Hero 2025

Associated creatives

Mythology
MythologyAgency / Creative

Tags

retail store commercialretail storecommercial videoTarget WICKED campaignTarget commercialWICKED merchandise

Description

This commercial video for Target and WICKED showcases various customers and store staff engaging with themed merchandise across a retail store setting. Scenes feature shoppers holding branded clothing, toys, and vinyl records while moving through aisles and displays. The production utilizes clean commercial lighting, dynamic camera movements, and vibrant color grading that highlights the green and pink motif associated with the collaboration. Multiple actors appear throughout the sequence interacting with products and displays with enthusiastic expressions.