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  • ·Stone Island Spring Summer 2024 campaign portrait
BrandStone Island
ProjectSpring/Summer 2024 Ad Campaign
Man wearing a camouflage jacket with a high collar against a solid white background next to text layout

Stone Island Spring/Summer 2024 Ad Campaign 2024

Associated creatives

Ferdinando Verderi
Ferdinando VerderiCreative Director
David Sims
David SimsPhotographer
Jason Statham
Jason StathamModels
Tricky
TrickyModels
and Tyrone Estrella
and Tyrone EstrellaModels
Max Pearmain
Max PearmainStylist

Tags

black man wearing camouflage jacketblack mancamouflage jacketman in camouflage jacket

Description

Captured by photographer David Sims for Stone Island's Spring/Summer 2024 ad campaign, this portrait features a Black man posing against a plain white backdrop. He wears a patterned camouflage technical jacket with a high collar pulled up around his neck, displaying the brand's iconic compass patch on the sleeve. Text elements featuring interview questions and answers are arranged vertically along the right side of the composition. The lighting is bright and even, highlighting the textures of the technical fabric.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Beige (80%)
Jet Black (20%)

Background

White Seamless

Context

Advertising Campaign