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  • ·Sportmax Fall 2023 Campaign Look 23 by Mario Sorrenti
BrandSportmax
ProjectFall 2023 Ad Campaign
Model wearing a draped pastel pink backless outfit seen partially obscured through an opening in the Sportmax Fall 2023 campaign.

Sportmax Fall 2023 Ad Campaign 2023

Associated creatives

Mario Sorrenti
Mario SorrentiPhotographer & Videographer
Ella Mccutcheon
Ella MccutcheonModels
Elodie David Touboul
Elodie David TouboulStylist
Steinberg
SteinbergStylist
Victoria Fawole
Victoria FawoleStylist
Damien Boissinot 
Damien Boissinot Hair
Lisa Butler 
Lisa Butler Makeup
Hanae Goumri 
Hanae Goumri Manicurist
Giulia Massullo
Giulia MassulloCasting Director
Giovanna Martial 
Giovanna Martial Set Designer

Tags

pink draped dresspink dressdraped dressbackless dresspink outfitwoman in pink dresswoman facing away

Description

Shot by Mario Sorrenti for the Sportmax Fall 2023 advertising campaign, this layout features Look 23 presented in an editorial format. The framed photograph displays a model with short dark hair viewed from behind, wearing a soft pastel pink backless draped ensemble. The composition utilizes a partial architectural doorway obstruction on the left, set against a bright, minimalist interior with clean lines and soft ambient lighting.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Blush (70%)
Jet Black (30%)

Context

Advertising Campaign