ProjectBrand Identity

music, wellness and place Brand Identity 2026
Associated creatives
Tags
Description
An overhead view captures a woman practicing yoga outdoors on a wooden deck during warm golden hour light. Dressed in plum-toned workout leggings and a matching sports bra, she stretches into a lunge atop a light purple yoga mat branded with the Spectrum logo. A second matching mat lies parallel on the deck alongside neutral yoga foam blocks. Natural sunlight casts soft angled shadows across the timber boards, framed by green foliage and small white flowers in the corner.
Style
Lifestyle, Vertical, Warm, Golden Hour
Techniques
Natural light
Industries
Fitness
Color
Lilac (60%)
Plum (20%)
Background
Wood Texture
Context
Advertising Campaign