Sheridan A/W '25 - In Balance Seasonal Concept 2025

Description

This still life product campaign image for Sheridan's A/W '25 'In Balance' seasonal concept was photographed by Victoria Zschommler with creative direction by Andrea Woo. The composition features an abstract arrangement with a wooden stool resting atop a natural stone rock, accompanied by stacked brown cushions. A single white flower sits upright in a slender wooden vase integrated into the structure. Warm, directional lighting casts soft shadows across a seamless neutral backdrop, accentuating the organic textures of the wood, stone, and woven fabric.

Style

Artistic, Vertical, Warm, Clean, Minimalist

Techniques

Natural light

Color

Background

White Seamless

Context

Advertising Campaign