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  • ·Saint Laurent Winter 2023 Ad Campaign Portrait
BrandSaint Laurent
ProjectWinter 2023 Ad Campaign
Model seated in a black leather armchair under a studio light against a grey sweep background for Saint Laurent.

Saint Laurent Winter 2023 Ad Campaign 2023

Associated creatives

Anthony Vaccarello
Anthony VaccarelloSaint Laurent Creative Director
Glen Luchford
Glen LuchfordPhotographer & Director
Awar Odhiang and Margaux Lion
Awar Odhiang and Margaux LionModels
Paul Sinclaire
Paul SinclaireStylist
Duffy
DuffyHair
Karin Westerlund
Karin WesterlundMakeup
Gideon Ponte
Gideon PonteSet Designer
GE Projects
GE ProjectsProduction

Tags

model seated in leather armchairmodel seatedleather armchairblack leather armchairmodel in armchairblack armchair

Description

This portrait from the Saint Laurent Winter 2023 ad campaign, photographed by Glen Luchford, features a model seated in a large black leather armchair against a dark grey studio sweep. An overhead studio light with a reflector umbrella hangs directly above, casting a moody and atmospheric shadow across the scene. The composition highlights structured styling and precise low-key lighting, emphasizing rich textures in the leather furniture and the model's apparel. Production design by GE Projects and set design by Gideon Ponte contribute to the minimalist studio aesthetic.

Style

Vertical, Commercial, Moody, Matte

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (60%)
Chocolate (40%)

Background

Grey Seamless

Context

Advertising Campaign