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  • ·Saint Laurent Winter 2023 Ad Campaign by Glen Luchford
ProjectWinter 2023 Ad Campaign
Model in sunglasses and leather jacket leaning on a black car in a concrete parking garage for Saint Laurent

Winter 2023 Ad Campaign 2023

Associated creatives

Anthony Vaccarello
Anthony VaccarelloSaint Laurent Creative Director
Glen Luchford
Glen LuchfordPhotographer & Director
Awar Odhiang and Margaux Lion
Awar Odhiang and Margaux LionModels
Paul Sinclaire
Paul SinclaireStylist
Duffy
DuffyHair
Karin Westerlund
Karin WesterlundMakeup
Gideon Ponte
Gideon PonteSet Designer
GE Projects
GE ProjectsProduction

Tags

woman leaning on carwoman leaning on vintage carwoman posingwomancarvintage carsports carleather jacketbrown leather jacketwhite bodysuitsunglassesdark sunglasses

Description

This image is part of the Winter 2023 ad campaign for Saint Laurent, photographed and directed by Glen Luchford. The scene features a model posing dynamically while leaning against a dark vintage sports car inside a dim concrete parking structure. The composition is styled by Paul Sinclaire, with hair by Duffy, makeup by Karin Westerlund, and set design by Gideon Ponte. Production is handled by GE Projects, under the creative direction of Anthony Vaccarello.

Style

Horizontal, Commercial, Desaturated

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Chocolate (50%)
Cream (30%)
Jet Black (20%)

Background

Carpark

Context

Advertising Campaign