BrandSaint Laurent

Saint Laurent Men's Winter 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image is part of the Saint Laurent Men's Winter 2024 ad campaign, photographed by Glen Luchford with creative direction by Anthony Vaccarello. The scene features two models posed dramatically against a dark backdrop framed by rich red drapery at the top. The woman on the left wears a detailed sheer lace top, while the man on the right is shirtless with visible chest lighting. The low-key lighting creates deep shadows and highlights the stark composition, evoking a cinematic and theatrical mood. Casting was handled by Samuel Ellis Scheinman, with hair by Duffy and makeup by Kanako Takase.
Style
Editorial, Horizontal, Moody, Monochrome
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Crimson (50%)
Background
Set-dressed
Context
Advertising Campaign



