RM Williams Holiday 2024 Ad Campaign 2024

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Talent Thelma Plum is captured performing vocals into a studio microphone while wearing a white button-down shirt and dark skirt. She stands in a professional recording studio environment, with headphones on and one hand raised expressively near the pop filter. In the background, a second individual is seated at a mixing desk facing computer monitors displaying audio software interfaces. The image is rendered in high-contrast black and white, featuring soft indoor lighting that highlights the textures of the equipment and clothing. This piece forms part of the Holiday 2024 ad campaign for R.M. Williams.