Brand
ProjectBrand Identity

Raw Mango Brand Identity 2025
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This editorial brand campaign image for Raw Mango captures two figures standing along a weathered stone wall beside a broad river under an overcast sky. Both individuals wear striking, structured red patterned garments accompanied by exceptionally tall, cylindrical red headwear that completely obscures their faces. One figure stands upright with long braids visible down the back, while the other perches on the low stone barrier, holding hands in a quiet gesture. The muted atmospheric lighting and calm water background emphasize the sculptural forms of the attire. Ashish Shah directed the photography for this striking project.