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BrandRare by Nature
ProjectBrand Identity
Three white vertical panels with encircled numbers one, two, and three alongside explanatory text for Rare by Nature brand identity.

Rare by Nature Brand Identity 2019

Associated creatives

The Colour Club
The Colour ClubGraphic Design

Tags

brand identity panelsbrand identityidentity panelsinformational panelspanelsgraphic design

Description

This graphic design piece presents three vertical informational panels on a solid black background for the Rare by Nature brand identity, created by The Colour Club. Each off-white panel features a central encircled number ranging from one to three, accompanied by explanatory text framed by curved parentheses at the bottom. The first panel highlights kangaroo as a unique source of nutrients and lean protein, the second notes its bio-available iron and zinc content, and the third details its concentration of essential B vitamins. The minimalist layout employs clean typography and a stark monochrome palette to communicate product attributes clearly.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Vector

Industries

CPG / Packaged Food

Color

Pure White (80%)
Jet Black (20%)

Background

Solid Colour

Context

Digital / Display Advertising