Brand
ProjectRapha Fall 2023: Pro Team

Various Campaigns Rapha Fall 2023: Pro Team 2023
Associated creatives
Tags
Description
A cyclist wearing a white helmet and a grey-and-white cycling jersey is captured mid-ride on a road bicycle through a rugged mountainous landscape. The composition utilizes a low foreground framing perspective with another rider out of focus in the foreground, displaying the Rapha brand text clearly. Bright natural sunlight casts sharp shadows across the scene under a clear sky. Photographed by Vivek Vadoliya for the Rapha Fall 2023 Pro Team project.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Cycling
Color
Pure White (20%)
Medium Grey (40%)
Jet Black (40%)
Background
Mountain
Context
Advertising Campaign
