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Rains Rains Waterproof 2025

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This fashion campaign video for Rains Waterproof features models styled in dark technical outerwear, long coats, and sunglasses. Set against a moody, industrial backdrop filled with falling rain and atmospheric mist, the piece utilizes low-key dramatic lighting to highlight textured fabrics and protective apparel. Photography is credited to Philip Messmann with fashion styling by Alexandra Bickerdike, casting by Julia Lange, and featured models Samuel Luis Mueller and Virginia Adaugo.