BrandRainbow Families
ProjectBrand Identity

Rainbow Families Brand Identity 2023
Associated creatives
Tags
Description
A white canvas tote bag rests flat amidst a dense field of vibrant yellow wildflowers and green foliage. The bag features a prominent graphic consisting of two stacked concentric oval shapes rendered in bands of yellow, orange, pink, purple, blue, and green. Below the graphics, text reads dugine obitelji in purple lettering. Natural daylight illuminates the scene from above, creating soft shadows across the fabric and vegetation.
Style
Horizontal, Commercial, Earthy, Organic
Techniques
Natural light
Color
Pure White (70%)
Golden Yellow (10%)
Cobalt (10%)
Background
Meadow
Context
Advertising Campaign