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BrandRainbow Families
ProjectBrand Identity
Colour palette swatch chart featuring vibrant rounded rectangles in purple blue yellow orange green and pink on a white background

Rainbow Families Brand Identity 2023

Associated creatives

POPOLA
POPOLAGraphic Design
David Bonilla
David Bonilla3D & Motion
Andrej Drozdan
Andrej DrozdanPhotography
Hahnemühle
HahnemühlePaper

Tags

colour palette swatchcolour palettebrand identitycolour swatchpalette swatch

Description

This image presents a vibrant brand identity colour palette swatch chart created for Rainbow Families. The composition is arranged on a clean white background, featuring multiple rounded rectangular panels in saturated, distinct hues including bright purple, royal blue, hot pink, golden yellow, orange, emerald green, and soft cream. Each block displays its corresponding hexadecimal code written in white text within the upper corner. The overall aesthetic is clean, modern, and graphic, serving as a structured colour guide for the brand identity project designed by POPOLA, David Bonilla, Andrej Drozdan, and Hahnemühle.

Style

Vertical, Commercial, Minimalist, Graphic

Techniques

Typography

Background

White Seamless

Context

Advertising Campaign