BrandRag & Bone
ProjectFall 2024 Ad Campaign

Rag & Bone Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This black and white fashion photograph from the Rag and Bone Fall 2024 ad campaign captures a model standing on a city sidewalk next to a vintage bicycle. The subject wears a dark cardigan over a striped button-down shirt and denim jeans against a textured stone building exterior. Natural daylight casts crisp shadows across the architectural stonework and pavement. The composition employs a vertical framing style with sharp focus on the central subject.
Style
Editorial, Vertical, Monochrome
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Jet Black (50%)
Medium Grey (50%)
Background
Street
Context
Advertising Campaign


