BrandRag & Bone
ProjectFall 2024 Ad Campaign

Rag & Bone Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This black-and-white fashion portrait from the Rag & Bone Fall 2024 ad campaign features model Tilda Lindstam standing on a city street corner. She wears a buttoned jacket cinched with a wide double-buckled belt and loose wide-leg trousers, while carrying a patterned coat in one hand. The composition employs a wide horizontal framing with classic street architecture in the background. The natural lighting and high-contrast monochrome grade highlight the rich textures of the garments and the urban environment. Photographed by Quentin De Briey with styling by Malina Joseph Gilchrist and makeup by John McKay.
Style
Editorial, Horizontal, Monochrome, Clean
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Jet Black (50%)
Pure White (50%)
Background
Street
Context
Advertising Campaign


