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Close-up of hands holding a smartphone displaying the RACQ mobile app with a tracking map interface.

RACQ RACQ TVC 2024

About

This frame from the RACQ TVC project highlights a close-up interaction with a smartphone displaying a map interface. The screen shows the RACQ branding and a tracking feature with location pins and status updates. The shot is held by a person outdoors in daylight, with another person visible in the soft-focus background. The colour grade by Kali Bateman maintains natural skin tones and a clean digital aesthetic.

Brand

RACQ

Project

RACQ RACQ TVC 2024

Keywords

smartphone displaying map appsmartphone appmobile app interfaceracq app screenhands holding smartphoneholding smartphone

Credits

Kali Bateman
Colourist

Styles

HorizontalCommercialWarmClean

Techniques

Natural light

Industries

Insurance

Context

TVC / TV Commercial
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