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BrandPuresport
ProjectBrand Identity
Brand identity presentation grid for Puresport showing logo layouts, typography, color palettes, and pattern examples.

Puresport Brand Identity 2023

Associated creatives

Field of Play
Field of PlayGraphic Design
Kirsty Dawn
Kirsty DawnPhotography

Tags

brand identity guidelinesbrand identitybrand guidelinespresentation gridlogo layouttypography systemcolor palette

Description

This presentation grid showcases the comprehensive brand identity and design guidelines for Puresport. Arranged across multiple frames, the layout details core brand assets, typographic hierarchies, color swatch palettes, patterned backgrounds, and product application examples. The clean design system establishes a cohesive visual language utilizing structured grids, balanced negative space, and refined typography.

Style

Horizontal, Commercial, Minimalist

Techniques

Typography, Infographics

Color

Pure White (60%)
Jet Black (30%)
Mustard (10%)

Context

Brand Film / Corporate Video