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Brand
Puma
Project"Speedcat" Global Campaign
Group of models in a white studio setting for the Puma Speedcat global campaign, featuring a central model with pink hair.

Puma "Speedcat" Global Campaign 2026

Associated creatives

William Arcand
William ArcandPhotographer

Tags

model with pink hairpink hairwoman with pink hairgraphic t shirtdistressed wide leg jeanswide leg jeansjeansbrown sneakerssneakers

Description

This image from the Puma Speedcat Global Campaign, photographed by William Arcand, features a group of models posed in a minimal white studio. At the center, a model with bright pink hair wears a graphic t-shirt, layered white top, distressed wide-leg jeans, and brown sneakers. Surrounding figures in the background and foreground showcase various sportswear items including jackets, hoodies, and skirts against a clean backdrop, captured with commercial lighting.