BrandPucci

Pucci 'Initials E.P.' Resort 2023 Ad Campaign 2023
Associated creatives
Tags
Description
Raquel Zimmermann models a graphic printed mini dress for the Pucci Resort 2023 'Initials E.P.' advertising campaign. Shot on location in Florence, Italy, she balances atop a carved stone balustrade in front of a rustic ashlar stone wall. The dress features swirling psychedelic motifs in shades of orange, black, white, and pink, complemented by a beaded statement necklace and black pointed heels. Bright direct natural sunlight casts sharp, defined shadows against the textured architectural backdrop.
Style
Vertical, Commercial, Graphic
Techniques
Hard Light
Industries
Luxury Fashion Houses
Color
Jet Black (40%)
Burnt Orange (30%)
Off-White (20%)
Background
Stone Texture
Context
Advertising Campaign

