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·Prada S/S 25 fashion editorial campaign portrait by Daniele Fummo

Brand

ProjectPrada S/S 25 by Daniele Fummo

Model wearing a dark grey jacket, textured brown top, ribbed trousers, and holding a black tote bag against a pale background

Prada Prada S/S 25 by Daniele Fummo 2024

Associated creatives

Daniele FummoPhotographer

Olivier RizzoFashion Editor/Stylist

Guido PalauHair Stylist

Lynsey AlexanderMakeup Artist

Ashley BrokawCasting Director

Elena StepaniukManicurist

Bodine Van GalenModel

Description

This portrait from the Prada S/S 25 campaign, photographed by Daniele Fummo with styling by Olivier Rizzo, features a model posed against a muted blue-grey backdrop. The subject wears an open dark grey utility jacket over a brown textured strapless top and ribbed grey trousers secured with a thin belt. A structured black leather tote bag with a studded strap is held in one hand, resting by the side. The lighting is soft and diffuse, highlighting the tactile qualities of the garments and accessories. Hair styling by Guido Palau and makeup by Lynsey Alexander complete the clean, art-directed aesthetic.

Style

Editorial, Vertical, Cool, Clean

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Charcoal (50%)

Jet Black (30%)

Caramel (20%)

Background

Coloured Seamless

Context

Advertising Campaign