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Red-haired man wearing a brown suit holding a black nylon shoulder bag against an illustrated background

Prada Holiday 2026 2026

About

This vertical campaign image from the Prada Holiday 2026 project features a red-haired man posing against a sketchy, illustrated interior background. He wears a structured brown suit jacket and matching trousers over a cream turtleneck and a navy blue knit zip-up cardigan. A black nylon shoulder bag with a strap is slung over his shoulder, held by his hand. The lighting is soft and even, highlighting the textures of the wool suit and the knitwear. The overall mood is stylized and contemporary, combining live-action fashion portraiture with illustrated graphic elements.

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Illustrated Frame

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Advertising Campaign