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BrandPrada
Project'Galleria' Spring 2024 Ad Campaign
Scarlett Johansson wearing sunglasses and a dark coat carrying a tan handbag in a Prada Galleria campaign

Prada 'Galleria' Spring 2024 Ad Campaign 2024

Associated creatives

Miuccia Prada & Raf Simons
Miuccia Prada & Raf SimonsPrada Creative Directors
Ferdinando Verderi
Ferdinando VerderiCreative Director
Jonathan Glazer
Jonathan GlazerDirector
Scarlett Johansson
Scarlett JohanssonTalent
New York City
New York CityLocation

Tags

scarlett johanssonscarlett johansson walkingwoman wearing sunglassestan leather handbagprada handbagdark coattan handbagleather handbag

Description

This image from the Prada Galleria Spring 2024 campaign features actress Scarlett Johansson in New York City. The composition includes a multi-panel sequence of black-and-white portraits alongside a full-colour cinematic shot of Johansson walking down a city street. She wears dark sunglasses and a long dark coat while carrying a structured tan leather Prada Galleria handbag. The campaign was directed by Jonathan Glazer with creative direction by Ferdinando Verderi.

Style

Horizontal, Cinematic, Desaturated, Clean

Techniques

Analogue / film

Industries

Bags & Accessories

Color

Navy (50%)
Caramel (40%)

Background

Street

Context

Advertising Campaign