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  • ·Prada Fall 2024 campaign portrait by Willy Vanderperre
BrandPrada
ProjectFall 2024 Ad Campaign
Man holding a vintage mint green telephone receiver while wearing a dark knit sweater against a plain white studio backdrop.

Prada Fall 2024 Ad Campaign 2024

Associated creatives

Miuccia Prada and Raf Simons
Miuccia Prada and Raf SimonsPrada Creative Directors
Ferdinando Verderi
Ferdinando VerderiCreative Director
Willy Vanderperre
Willy VanderperrePhotographer
Miranda July
Miranda JulyWriter
Harris Dickinson
Harris DickinsonModels
Damson Idris
Damson IdrisModels
Yili Ma
Yili MaModels
Hunter Schafer
Hunter SchaferModels
and Letitia Wright
and Letitia WrightModels
Olivier Rizzo
Olivier RizzoStylist
Anthony Turner
Anthony TurnerHair
Lynsey Alexander
Lynsey AlexanderMakeup

Tags

black man holding telephoneblack manman holding telephonemint green telephone receivertelephone receiverdark knit sweaterknit sweater

Description

Prada Fall 2024 ad campaign image captured by photographer Willy Vanderperre and styled by Olivier Rizzo. The portrait features model Damson Idris holding a vintage mint green telephone receiver to his ear while wearing a textured dark crewneck sweater and dark trousers against a minimal white background. Lighting is clean and soft, emphasizing sharp tailoring and clean graphic composition.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (30%)

Background

White Seamless

Context

Advertising Campaign