Postcrisis Brand Identity 2020

Description

Two identical beige posters are wheatpasted side by side onto a weathered, heavily layered urban wall covered in torn paper and distressed textures. The poster features bold, dark typography reading Postcrisis alongside smaller accompanying text blocks and geometric white rectangular accents. Designed for brand identity by Fase with photography by Galerna Foto, the composition captures street-level poster art against a distressed background. The natural lighting highlights the rough textures of the surrounding wall contrasted with the clean, minimalist graphic layout of the posters.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Spray paint / graffiti

Color

Background

Street

Context

Advertising Campaign