ProjectBrand Identity

Pollard Thomas Edwards Brand Identity 2021
Associated creatives
Tags
Description
A street-level photograph captures repeated typographic consultation posters affixed to a dark green construction hoarding for Wallis Road. The posters feature structured columns of bold blue and brown text announcing public consultation dates and times. To the left, weathered and torn paper layers reveal older printed fragments beneath a yellow caution strip. Above the timber hoarding, the brick exterior of an urban building with barred windows is visible under natural daylight.
Style
Editorial, Horizontal, Clean
Techniques
Typography, Natural light
Color
Jet Black (50%)
Sky Blue (30%)
Chocolate (20%)
Background
Street
Context
Editorial