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Planters Cashew Talker 2023

Associated creatives

BBDO MW
BBDO MWAgency / Creative
Epoch Films
Epoch FilmsProduction
Cabin Edit
Cabin Edit

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Description

Planters presents Cashew Talker, an advertising campaign directed by Epoch Films and created by agency BBDO MW with editing by Cabin Edit. The commercial features a series of humorous vignettes where a man energetically evangelizes the new Planters cashews flavors, such as Rosemary and Sea Salt, to friends, coworkers, and strangers in various everyday settings. The scenes span a car ride, a corporate boardroom, a busy elevator, a soccer field, a gym weight room, and a child's bedroom at bedtime. The cinematography employs natural lighting and clean interior framing to highlight the comedic interactions.