Pittogramma Brand Identity 2021

Description

This split-composition image presents a brand identity showcase for Pittogramma. The left side features a black wooden chair serving as a display stand for branded packaging materials, including a cardboard box, a rolled print, a wrapped item, and a white tote bag hanging from the backrest, all featuring the same typography. The right side displays a close-up view of the typography rendered in black against a textured white vertical surface with dramatic shadow play. The lighting is warm and directional, casting soft shadows across the neutral background floor and walls. The composition balances functional product presentation with clean graphic design aesthetics.

Style

Horizontal, Commercial, Warm, Clean

Color

Background

Solid Colour

Context

Advertising Campaign