BrandPhaidon
ProjectBrand Identity

Phaidon Brand Identity 2018
Associated creatives
Tags
Description
A close-up photograph showcasing the geometric cover design of a Phaidon publication. The composition features sharp, clean lines dividing fields of solid colour including bright yellow, vivid green, soft pink, brown, and white. The textured surface of the book stock is clearly visible under clean, even lighting. Designed with a graphic aesthetic, the frame captures the meticulous detail of the printing and binding. The image was created for the Phaidon brand identity project by Spencer Fenton.
Style
Horizontal, Commercial, Clean, Minimalist, Graphic, Geometric
Techniques
Macro, Emboss & Deboss
Industries
Digital Media & Publishers
Color
Golden Yellow (30%)
Forest Green (30%)
Blush (20%)
Background
Paper Texture
Context
Editorial