BrandPersonal Effects
ProjectBrand Identity

Personal Effects Brand Identity 2022
Associated creatives
Tags
Description
This image presents the back view of a plain white t-shirt displayed against a solid black background as part of the Brand Identity project for Personal Effects. The garment features handwritten cursive text spanning the upper back, along with an incorporated printed text block positioned centrally. Graphic design was contributed by Studio Lowrie, incorporating poetry by Harold Bennett. The clean composition highlights the apparel graphics and typography.
Style
Horizontal, Commercial, Clean
Industries
High Street Fashion
Color
Pure White (90%)
Jet Black (10%)
Background
Black Seamless
Context
Lookbook