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Two vertical digital billboard screens displaying Paspaley pearl jewellery advertisements on a cobblestone city street at dusk.

Paspaley Muse 2014

About

This outdoor advertising campaign display features two illuminated digital billboards mounted on a brick and cobblestone city street at dusk. The left screen shows a monochrome portrait of a woman wearing Paspaley pearl earrings and necklace, while the right screen displays a vibrant pearl pendant against a yellow and white background. Both screens prominently feature the Paspaley brand typography. The surrounding architecture includes classical stone buildings with warm lighting illuminating the pedestrian walkway.

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Background

Street

Context

Out of Home (OOH)