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Two digital advertising display screens featuring Paspaley pearl jewellery campaigns mounted on a city street

Justin Woo, Creative Director, Sydney

Associated creatives

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Description

Two digital advertising display screens are mounted side by side on a paved city street exterior, showcasing the Paspaley pearl jewellery brand. The left screen features a monochrome portrait of a woman wearing pearl earrings and necklace, with the brand name displayed in gold text at the bottom. The right screen features a close-up product shot of a pearl necklace against a vibrant yellow and white background, also bearing the Paspaley branding. The surrounding environment is an urban street with neoclassical building facades and warm architectural lighting during twilight or early evening. The composition captures an outdoor out-of-home advertising placement with clean digital framing.

Style

Horizontal, Commercial, Clean

Industries

Jewellery

Background

Street

Context

Out of Home (OOH)