ProjectBrand Identity

PARK, the renamed Stuttgart club Brand Identity 2026
Associated creatives
Tags
Description
This close-up portrait showcases the brand identity design for Park, featuring the club's distinctive logo tattooed onto the back of a person's neck. The subject has short blonde hair with an undercut style and small hoop earrings. They are wearing a white t-shirt adorned with a matching branded label reading THE PARK on the back collar. The lighting is bright and clean against a neutral white background, highlighting the graphic typography of the new club branding.
Style
Artistic, Vertical, Clean
Color
Pure White (70%)
Jet Black (30%)
Background
White Seamless
Context
Advertising Campaign