PARK, the renamed Stuttgart club Brand Identity 2026

Description

This image showcases a brand identity element for PARK, the renamed Stuttgart club, designed by Hochburg. A transparent rectangular ID badge featuring distinct custom typography hangs vertically from a heavy black cord tied in a knot at the top. Several metallic keys and carabiners are clustered behind the badge, creating layers of reflective steel surfaces. The entire arrangement is set against a dark, minimalist background with subtle grid markings framing the composition. Studio lighting highlights the sleek textures of the metal hardware and the translucent plastic tag.

Style

Artistic, Vertical, Moody, Clean

Techniques

3D render / CGI

Color

Background

Black Seamless

Context

Advertising Campaign