Palermo FC Brand Identity 2026

Description

A brand identity visual created by Alkemy for Italian football club Palermo FC. The composition features the Sicilian dialect word 'AMUNÌ' rendered in large, elegant white serif capital letters repeated three times across vertical tiers. Behind the typography, a textural backdrop displays flowing, draped fabric in shades of vivid magenta, deep violet, and shadow black with a fine grain texture. Small secondary typographic details along the upper headers include the club name Palermo F.C., the eagle emblem, and the tagline 'Rise and Fly.'

Style

Vertical, Graphic, Commercial

Techniques

Typography

Industries

Soccer

Color

Background

Fabric Texture

Context

Advertising Campaign