
OYSHO Soft Sun campaign S/S 26 2026
Associated creatives
Tags
Description
This campaign image for Oysho features model Tindi Mar seated outdoors on wooden crates, sipping from a fresh coconut with a straw. She is dressed in a light blue striped knit vest and matching wide-leg trousers layered over a white collared shirt. The background displays a rustic fruit cart stacked with green coconuts amidst sunlit tropical foliage. The composition uses natural daylight and warm color tones, capturing a relaxed, sun-drenched atmosphere.
Style
Lifestyle, Vertical, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Powder Blue (70%)
Pure White (30%)
Background
Garden
Context
Advertising Campaign
