BrandOroton
ProjectBrand Identity

Oroton Brand Identity 2020
Associated creatives
Tags
Description
This fashion campaign imagery for Oroton features a female model styled in monochromatic neutral attire, including tailored beige trench coats, a matching wide-brimmed hat, and leather sandals. The composition consists of two side-by-side portrait panels against a clean, warm beige studio background. The first panel presents a full-length shot of the model wearing a belted coat and holding a structured handbag, while the second shows a dynamic half-body shot holding a coat on a hanger. The lighting is soft and even, highlighting the tactile qualities of the fabrics and maintaining a polished, cohesive aesthetic throughout.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Camel (60%)
Beige (40%)
Background
White Seamless
Context
Advertising Campaign