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BrandOobli
ProjectBrand Identity
Close-up of Oobli sweet iced tea beverage cans featuring colourful graphic packaging against a solid background

Oobli Brand Identity 2023

Associated creatives

Zeus Jones
Zeus JonesGraphic Design
Dylan Nelson
Dylan NelsonPhotography
Meredith Schomburg
Meredith SchomburgIllustration

Tags

oobli sweet iced tea cansoobli sweet iced teasweet iced tea cansiced tea cansbeverage cansoobli cansblue cans

Description

This brand identity project for Oobli sweet iced tea showcases product packaging across multiple beverage flavors, including Lemon, Peach, and Mango Yuzu. The composition features deep blue aluminum cans with bold, colourful illustrative graphics and distinct typography. The lighting is clean and bright, highlighting the tactile metallic surface of the cans and the smooth matte backdrop. The project was created with graphic design by Zeus Jones, photography by Dylan Nelson, and illustration by Meredith Schomburg.

Style

Horizontal, Commercial, Clean

Techniques

3D render / CGI

Industries

Beverages

Color

Navy (50%)
Golden Yellow (30%)
Terracotta (20%)

Background

White Seamless

Context

E-commerce / Product