ProjectBrand Identity

Brand Identity 2017
Associated creatives
Tags
Description
This moody still life photography for O/O Brewing's brand identity features an arranged dark tabletop setting against a deep background. A prominent glass bottle topped with a burning black candle stands beside an open wooden case containing green-lined compartments and dark glass bottles. Additional elements include two whole fish in the foreground, a closed book with small dice resting on top, a human skull, and a standing candelabra with unlit candles. The composition is accented by dark feathery textures and draped fabric, lit with a low-key chiaroscuro lighting style that creates deep shadows and subtle highlights.
Style
Horizontal, Cinematic, Moody, Monochrome
Techniques
Low-key / chiaroscuro
Industries
Alcoholic Beverages
Color
Jet Black (50%)
Beige (30%)
Background
Solid Colour
Context
Advertising Campaign