Logo
  • Home
  • ·Media
  • ·One Day Brand Identity Outdoor Poster Campaign
BrandOne Day
ProjectBrand Identity
Six wheatpaste campaign posters for One Day displayed outdoors on a brick wall beside a chain-link fence and green dumpster.

One Day Brand Identity 2026

Associated creatives

R/GA
R/GADesign
Never Sit Still
Never Sit StillMotion
AWWW PTY LTD
AWWW PTY LTDFilm

Tags

wheatpaste poster installationwheatpaste posterposter installationoutdoor advertising postersadvertising postersbrand identity campaignbrand identity posterstypographic posterstreet poster campaign

Description

An outdoor wheatpaste poster installation showcasing the brand identity for One Day arranged in a six-panel grid. The campaign combines bold typographic slogans with expressive urban portraiture, including a man in a white tank top, a singer holding a microphone, and a close-up portrait with facial tape. The installation is set against an urban brick wall and chain-link fence next to a commercial green waste dumpster, delivering a gritty, street-level visual aesthetic.

Style

Horizontal, Commercial, Gritty, Graphic

Techniques

Typography

Color

Jet Black (50%)
Pure White (30%)

Background

Street

Context

Out of Home (OOH)