OAMC OAMC X SALOMON 2026

Description

This portrait captures a man in motion as he runs across a patch of grass against a stark, dark background. He wears a dark coat over a light shirt and trousers, accented by sneakers. The dramatic low-key lighting illuminates his profile and figure while casting deep shadows around him, creating a moody and cinematic atmosphere. The collaboration between OAMC and Salomon highlights performance apparel within a high-fashion, artistic context. Michael Hauptman photographed the campaign with creative direction by Lucie and Luke Meier and hair styling by Dushan Petrovich.

Style

Editorial, Vertical, Moody, Monochrome

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Color

Background

Black Seamless

Context

Advertising Campaign