Oakley "Prism" 2023

Description

This commercial video opens with an aerial establishing shot of Times Square at night before cutting to a dense crowd of people gathered beneath glowing neon billboards. Spectators hold up their smartphones to capture an unfolding event and view massive digital displays. Close-up sequences highlight individuals interacting with Oakley eyewear and recording the spectacle. The video concludes with branding graphics for Oakley Prism lens technology. The dynamic sequence captures the energy of a major public activation in an urban environment.