Logo
  • Home
  • ·Media
  • ·Oakley Born to Rewild Campaign with Cai Yuyang
Brand
Oakley
ProjectOAKLEY Born To Rewild
Model Cai Yuyang wearing Oakley wrap sunglasses and an off-white technical long-sleeve top on a sculptural green set.

Oakley OAKLEY Born To Rewild 2024

Associated creatives

Rory Griffin
Rory GriffinPhotographer
Cai Yuyang
Cai YuyangModel

Tags

cai yuyangcai yuyang oakleyeast asian man wearing sunglasseseast asian manman in sportswearoakley sunglasseswrap sunglassessport sunglassescream long sleeve shirtlong sleeve technical topcream pullovercream shortsmatching cream outfit

Description

Model Cai Yuyang poses in cream-toned technical performance wear and wrap-around sunglasses for the Oakley 'Born To Rewild' campaign photographed by Rory Griffin. The subject wears a structured long-sleeve pullover featuring thumbhole cuffs along with matching cargo utility shorts. Set against a curved architectural backdrop intertwined with lush green ferns and moss, the composition combines futuristic sportswear aesthetics with organic studio set design under soft directional lighting.

Style

Horizontal, Commercial, Organic, Futuristic

Techniques

Soft Light

Industries

Outdoor & Performance Apparel

Color

Off-White (80%)

Background

Set-dressed

Context

Advertising Campaign