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ProjectBrand Identity
Close up of a plush peach textured bathrobe with a branded label reading Abate Sommerro visible on the collar

Brand Identity 2022

Associated creatives

Bielke&Yang
Bielke&YangGraphic Design
Bobby Tannam
Bobby TannamType Design

Tags

peach bathrobebathrobeterry cloth robebranded labelfabric tag

Description

This close-up image captures a plush peach-colored bathrobe featuring a textured geometric pattern. A stitched fabric label bearing the text Abate Sommerro is prominently displayed on the collar. The soft terry fabric creates rich tactile details across the frame. Created for the Brand Identity project by Nordic Hotels & Resorts with graphic design by Bielke and Yang and type design by Bobby Tannam.

Style

Vertical, Commercial, Earthy, Tactile

Industries

Hotels

Color

Peach (70%)
Off-White (30%)

Background

Fabric Texture

Context

E-commerce / Product